Step into a world of creativity and inspiration at the 2023 Producer Forum event. We showcase the beautiful views of Laguna Beach through carefully crafted pieces. Starting with logo development then adding a range of custom items from shoe stamps and name badges to window decals. Design aesthetics were flawlessly executed into a celebration of color to recognize our top producers.
The Producer Forum 2024 event, at the Breakers Hotel, found employees fully immersed in the beautiful landscapes of West Palm Beach, Florida. From the customized logo badge showcased across swag bag items and Trolley train banners to the mobile app and color coordinating rental bicycles. The collaboration between creative and event teams flowed seamlessly to create a memorable experience.
It began with logo development and unearthed an entire brand concept full of joyous cheer.
On this project, I put my design and copywriting skills to work with materials ranging from point-of-sale signage, responsive website layout, print promotions and more.
Launching FIAT in the North American market was a task in itself. But working with a large dedicated team of creative minds sets you up for success. Event pieces, print advertising and vehicle graphics brought a new level of experience to my skill set as a graphic designer.
There's much to see here. So, take your time, look around, and learn all there is to know. As the freelance Art Director on this project - the fun was plentiful. Posters, social media graphics and flyers were carefully crafted with an array of imagery that stole the show.
This start-up company is meant to stand out in a saturated market. The custom style with clean lines and sleek colors isn't afraid to take on your typical Plumbing Superhero with his patriotic colors - in the same way AquaTech Plumbing isn't afraid to tackle your complex duties.
Working with IT developers, field experts and sales teams became second nature while restructuring resources for this brand. Refacing a rather generic website with fresh imagery and graphics, translated effortlessly into email templates and print collateral.
As Lead Creative for Burns & Wilcox, I take great pride in the evolution of our global brand style.
I have strategically joined forces with key stakeholders across various departments to refine how we are recognized in the marketplace. We stand boldly yet professionally on all fronts.
Download the digital portfolio for a full view scope of my work that is not featured on the site.
Copyright © 2024 CabraAnn Potts - All Rights Reserved.
Powered by GoDaddy
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.